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Baby liniment - The natural alternative to wipes

30 May '19

En Mai, fais ce qu'il te plait.

Posted by Canelle LEFORESTIER

 

 

“En Mai fait ce qu’il te plait”.

A French saying that basically means “in May do whatever you like”. Sounds pleasant, right?

Well, this May, Petit Kiddo contacted all the customers who placed order of our Baby Bum Care Liniment between September and November 2018. Not what we wanted to do at all, but we gotta do what we gotta do ;) 

The consistency of our product had shifted and it had become grainy and sticky.  It was still safe but it was leaving a not-so-nice-layer on the skin. Not what we wanted. Not what we wanted for you. Not what you were expecting. 

We went back to square one. Brainstormed to understand why, how....

We re-formulated. And again. And again. We wanted to have a stable NATURAL Cleanser+ Moisturiser+Barrier; being certain it would be palm oil free and have as little ingredients as possible.

It took time.

And more time as to put samples into “stress” and check its stability under real life like conditions.

So May came - how quickly did the year started, seriously?!?- we were finally ready to roll again.

June, we are ready for you with a great Liniment Oleo-calcaire made in Australia. We are ready to help babies [and everyone wearing nappies] to have the softest bottom!

Our existing clients are happy and we are looking forward to having new ones.

Photo from Anne Brun Dorure, a field of Rose de Mai AKA Rose a Parfum. They blossom for a very short period of time, in May. They are delicate and fragile but their fragrance is powerful and have inspired the biggest parfumeurs in the world, Chanel, Dior and Guerlain, just to name a few..


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